Sun Belt Conference Partners with ProhiBet for Sports Wagering Monitoring and Regulatory Compliance Software
Las Vegas, NV (November 16th, 2023) — The Sun Belt Conference has partnered with U.S. Integrity and ProhiBet to enhance sports wagering monitoring efforts and provide educational resources to its student-athletes, coaches, staff and officials.
“The Sun Belt Conference is dedicated to safeguarding the integrity of competition across all of our sponsored sports,” said Sun Belt Conference Commissioner Keith Gill. “Our partnership with U.S. Integrity and ProhiBet underscores this commitment—particularly given the current landscape of sports wagering in our industry.”
This partnership will provide the Sun Belt Conference and its 14 member institutions access to U.S. Integrity’s monitoring software and resources. These resources include annual education for all student-athletes, coaches, staff and officials; weekly integrity monitoring across all sports; and access to the ProhiBet system—a fully-encrypted decentralized cross-monitoring and notification platform that is designed to safeguard sports integrity and ensure adherence to state-specific regulations. ProhiBet will play a pivotal role in preventing student-athletes, coaches, staff and officials from engaging in prohibited sports wagering.
“We are thrilled to partner with the Sun Belt Conference—the combination of ProhiBet's state-of-the-art encrypted data transfer system and conference’s dedication to the integrity of sport will undoubtedly enhance the transparency and trustworthiness of sports wagering activities,” said Matt Heap, Managing Director of ProhiBet. Heap brings a wealth of experience in the field as the former head of the Colorado Division of Gaming’s sportsbook operations.
The ProhiBet service—coupled with the monitoring and educational resources provided by U.S. Integrity—is part of a two-fold approach to solidify the conference’s oversight surrounding sports betting. This approach will also see the Sun Belt enhance its control over the dissemination of the conference’s data.
ProhiBet is a joint venture between U.S. Integrity and Odds On Compliance. U.S. Integrity offers wagering monitoring services to stakeholders across the sports wagering ecosystem while Odds On Compliance is a leading compliance technology and consultation firm in the sports betting and gaming industry.
About Sun Belt Conference:
The Sun Belt Conference has established itself as a leader among intercollegiate athletic leagues since its move to the Football Bowl Subdivision (FBS) in 2001. Founded in 1976, the Sun Belt now features 14 dynamic member institutions across 10 contiguous states—App State, Arkansas State, Coastal Carolina, Georgia Southern, Georgia State, James Madison, Louisiana, ULM, Marshall, Old Dominion, South Alabama, Southern Miss, Texas State and Troy—and sponsors 20 sports. For more information, please visit SunBeltSports.org.
About ProhiBet:
ProhiBet is a leading provider of encrypted data transfer solutions for the sports betting industry. With a focus on regulatory compliance and data security, ProhiBet empowers sports properties and sportsbook operators to navigate the complex landscape of state regulations related to prohibited bettors. For additional information, visit www.prohibet.com.
About Odds On Compliance:
Odds On Compliance is a technology and consultancy firm specializing in sports betting, iGaming and gambling compliance and regulatory frameworks, in the U.S. and abroad. Odds On Compliance provides a range of services that assist clients navigating, mastering, and staying up to date with the rapidly developing regulatory compliance framework at state and federal levels throughout the USA. For more information, visit OddsOnCompliance.com.
About U.S. Integrity:
U.S. Integrity is a leading technology-driven sports wagering monitoring company, providing the highest level of protection against betting-related fraud and corruption. U.S. Integrity’s mission is to grow the legal, regulated sports betting market by providing solutions that ensure sports betting integrity in every play, every game, every sport. Supported by investors including Las Vegas Sands, SeventySix Capital and the New York Angels, U.S. Integrity partners with some of the largest professional sports leagues and collegiate conferences in the U.S., as well as licensed sports-betting operators and regulators. U.S. Integrity is based in Las Vegas and New York. For additional information, visit www.usintegrity.com.
Media Contacts:
Sun Belt Conference
Sam Knehans, Senior Associate Commissioner, Chief Communications & Branding Office
san@sunbeltsports.org
ProhiBet
Matt Heap, Director
mheap@prohibet.com
U.S. Integrity
Scott Sadin, Chief Operating Officer
scott.sadin@usintegrity.com
